With a business model based on growth, customer satisfaction is our number one ultimate target.
Our recipe for success is a customer focused corporate culture that encourages our employees to create innovative products and offers – that create shareholder value long term. The corporate culture derives its energy from a willingness to change and create a better future for millions of people.
Customer satisfaction | Outcome | Comment |
|---|---|---|
| Sweden's most satisfied savers according to the Swedish Quality Index (SQI) | Achieved for the 14th consecutive year in 2023 | |
Employee engagement | ||
| Employee Net Promoter Score of at least 50 | 58 | Very strong ambassadorship |
Long-term value growth | ||
| A market share of 10% of the Swedish savings market at the end of 2025 | 7.1% | A challenging target that will require a strong stock market the following two years as the majority of the savings capital on Avanza's platform is invested in equities and funds |
| Return on shareholders' equity of at least 35% (Annual target) | 38% | The target ensures a continued focus on profitability and demonstrates the low risk and capital efficient balance sheet |
| Dividend of 70% of the year's profit (Annual target) | 91% | The proposal for 2023 is a dividend of 11.50 (7.50) SEK per share, corresponding to a ratio of 91%. The leverage ratio requirement, including Pillar 2 guidance has been taken into consideration |
| Maximum annual costs to savings capital ratio of 12 basis points over time | 16 bps | The target was set knowing that individual years it could be adversely impacted by market conditions, which has occured the past two years |
Sustainability targets | ||
| Net zero emissions | Emissions for 2023 amounted to 494 ton CO2e and climate offsets of the total emissions were purchased. During the year, our climate targets were validated by the Science Based Target initiative and Business ambition for 1.5 °, meaning we are committing to reduce Avanza's direct and indirect emissions by 50% until 2030 | |
| Increase gender equality in savings | The share of women on Avanza's platform by yhe end of 2023 was 39%. The share of women among new customers was 44% and the share of savings capital held by women was 26% | |
| Strengthen the sustainability score of our customers' investments | 19.6 | During the year, Morningstar's sustainability rating for fund investments decreased from 20.0 to 19.6 among Avanza's customers. The goal is as low a score as possible |
